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CEO Job Description
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Mission Statement
"Our mission and purpose is to enrich the lives of individuals and organizations
by helping them discover, develop and maximize their abilities and assets. This
will result in enhanced personnel and organizational growth which yields higher
productivity and profits."
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Client Developement Process
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Our Approach: BusinessWise recognizes the higher level of trust, which
is required in developing client relationships for such intangible services
as consulting and executive coaching. Therefore, BusinessWise has adopted a
client development process designed to develop trust at a pace that is most
comfortable for the prospective client.
Source of Our Clients: Typically new client relationships develop from
speaking engagements, referrals from existing clients, or in some cases
from "centers of influence." These refer to respected third parties known
to both the prospective clients and to BusinessWise, who have an interest in
the prospective client's business and are aware of BusinessWise services and track record.
Developing Relationships & Understanding Client’s Needs: An informal meeting
generally follows these referrals where the principals of the prospective client
meet a principal of BusinessWise. This meeting is to get to know each other and
to determine if a more in-depth session is appropriate.
If both parties agree, the next step in the process is the Exploratory Interview.
The purpose of this confidential, no cost, no obligation interview is to determine
if a client relationship is appropriate. During the interview, we will ask questions
concerning the history of the business, how certain things are done now and where the
owner(s) would like the business to be in the future. After listening to the responses
to specific questions, we offer our insights into what some of the unarticulated issues
facing the business might be, as well as, how the programs we offer might help the client
deal with these issues. If we are on target, we are beginning to build credibility
and trust. We do not charge a fee for this part of our process because we wish to
reserve the right to decline a client relationship if we do not feel we can be of
real service, or if we sense that the prospect is not willing to give the
commitment necessary for success.
At the end of the Exploratory Interview, we come to an agreement as to
whether we should go forward together or not. Regardless of what we
mutually decide, it has always proven to be a extremely worthwhile
experience for the prospective client. All verbal proposals will be
written so the client's understanding of proposed actions and fee
payment schedule are clear. This process is used for both consulting and coaching clients.
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